If you want to become an expert in your industry, the “What Makes Them Great” author-led course will teach you how to do this!
$35.00
If you want to become an expert in your industry, the “What Makes Them Great” author-led course will teach you how to do this!
$35.00
What makes them great
By: Douglas Kruger
- How to interrupt the momentum of the ordinary
- How to employ the ‘rage to master’
- Why you should care for small things
- How to be brilliant by design
- How to lead a tribe
- Why you shouldn’t benchmark locally
- How to price yourself correctly
- How to express the right level of narrative
- How to become relevant
- What the best way to write a book is



This course includes
- Complete book content
- Accredited CPD certificate
- 23 Author video lectures
- 23 Modules
- 275 Lessons
- 23 Quizzes
- Progress tracking
- Author signed certificate
- 12 CPD Points
The “What Makes Them Great” author-led course teaches you how to become a true leader in your industry.
Douglas Kruger, who wrote this course, takes the student – step by step – through the various phases of becoming someone who is recognised as an expert and others flock to as a result. “The world’s leading icons,” says Douglas, “blend a variety of breath-taking skills and simple business techniques. They combine ability and personality.”
Before he gets started with teaching students his methodology, Douglas outlines the benefits of becoming an industry expert. Some of these are, for example:
• Experts do what they love for a living
• Experts earn exponentially more
• It’s more satisfying to be a leading voice than it is to be a cog in a system
• They come to you
• You become recession-proof
Douglas then goes on to outline what the different expert personas are and what industry they specifically fall in – so that you can choose which expert-type you can model yourself after. “Some of the forms of experts …. are individuals who are eminently qualified in their fields. Others aren’t but compensate for their lack of formal credentials with high levels of fascination for a topic or with an interesting new way of looking at it,” says Douglas.
This author-led course has rave reviews:
“The most enjoyable and informative business author-led course that I’ve studied in years. The normally dry business biography material is presented with a big dash of cheeky humour and solid actionable steps.
“While studying this course, I found myself engaged and engrossed in the stories of greatness but, more importantly, seeing how they could apply to me and my life. Douglas’ content is no mere rehashing of boring stories that have been warmed over – they are interwoven with his own experiences and he draws clear lesson lines between the story and his message.”
“Douglas has the ability to take a seemingly ‘easy subject’ and transform thus into an enduring journey. A journey the reader must take ownership of and implement to grow themselves to being iconic.”